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The Headline That Essentially Set Off A Media Shit Show Appears To Have Been Crafted By Bleacher Report Editor(s), Not Jim Cavan

On Wednesday night, Mark Cuban went on a Twitter tear, going after Jim Cavan and B/R for a post he published on the website, one of the many outlets for which Cavan writes. More specifically, Cuban's ire was most drawn towards the... um... excessive clickability... of the post's headline, which he referred to as…

King Kaufman Et al. Have Independently Published a 56-Page E-Book on "The Basics of Writing for Bleacher Report;" You Can, Too!

The BRR has devoted a slew of the blog's space towards exposing the arbitrary and largely hypocritical nature of Bleacher Report's standards for "evaluating" its writing staff. On a website staffed with 1100 writers, 75% of whom are unpaid while the majority of the remaining 25% are desperately trying to achieve…